AGROTUR+
Policy objective: PO4 - A more social and inclusive Europe implementing the European Pillar of Social Rights
Specific objective: SO 6 - enhancing the role of culture and sustainable tourism in economic development, social inclusion and social innovation
Typology: Capitalization project
The Karst is a unique cross-border region with an outstanding natural, cultural and gastronomic heritage. However, for many years it has been facing a decline in the production of traditional local products, insufficient cooperation among local stakeholders and the underutilisation of its sustainable tourism potential. This has affected the visibility of the region, the preservation of its cultural landscape and the development of the local economy.
The AGROTUR+ project was dedicated to fostering sustainable agriculture and tourism in the cross-border Karst region while capitalising on the results of the AGROTUR II project. By enhancing existing resources, developing new digital tools, carrying out research activities and organising numerous cross-border events, the project partners increased the visibility of Karst products and strengthened cooperation between research institutions, development organisations, local producers and other stakeholders.
The project delivered a range of long-lasting results that contribute to preserving and promoting the Karst heritage, improving the quality of local products and supporting the further development of sustainable tourism. Particular attention was given to Teran wine, Karst prosciutto, Karst juniper spirit (Brinjevec) and cider, while a significant part of the activities focused on transferring knowledge among researchers, producers, tourism providers and the wider public.
The main objective of the AGROTUR+ project was to promote the development of agriculture and tourism in the cross-border Karst region while capitalising on the results of the AGROTUR II project.
The project contributed to:
- improving the quality and visibility of traditional Karst products;
- transferring knowledge and good practices in viticulture, winemaking and the production of other local products;
- supporting the development of sustainable tourism through innovative digital content and tools;
- strengthening cooperation between research institutions, local producers, development organisations and other stakeholders;
- preserving and promoting the natural and cultural heritage of the Karst both nationally and internationally.
The AGROTUR+ project has delivered lasting results that will continue to contribute to the development of the cross-border Karst region beyond the project's lifetime. By combining research, cultural heritage, digitalisation and sustainable tourism, these results remain available and accessible for future use.
Interpreting and promoting Karst heritage
The Digital Teran Museum, located at Štanjel Castle and the Bunčet Homestead in Dutovlje, presents the story of Teran wine and the cultural heritage of the Karst in a modern and interactive way.
The multilingual publication "Teran Kras – The Characteristics and Secrets of a Unique Karst Wine" summarises the content of the Digital Teran Museum, making it accessible to a wider audience.
Download the publication:
English Slovenščina Italiano Deutsch
New knowledge and knowledge transfer
- New research findings on the quality and characteristics of Teran wine, Karst prosciutto, Karst juniper spirit (Brinjevec) and cider.
- An upgraded WineCider e-learning platform, supporting the continued transfer of knowledge.
- Guidelines for improving the production of Teran and other Karst wines, together with expert information for winegrowers through the e-Karst portal.
The Karst through art
As part of the project, seven artists from Slovenia and Italy created artworks inspired by the Karst landscape, Teran wine and the region's local heritage. Their works enrich the Digital Teran Museum, while a series of short videos presents the artists and their creative process.
The project's long-term value
- Strengthened cross-border cooperation between research institutions, local producers, cultural organisations and development agencies.
- Increased international visibility of Karst products and sustainable tourism through professional events, the artistic residency programme and promotional activities.